A master swipe file including at least 40 proven control promos written by A-list copywriter Kim Krause Schwalm, some with multiple versions.

Kim's complete system for writing successful sales copy from start to finish. Packed with valuable tactics, tips, examples, and critiques on headlines, leads, fascinations, offers and closes, funnels, emails and lifts, and much more! Plus you get Playbooks to make it quick and easy to refer back to this A-list-level training again and again.

Research Beast gives you an efficient, proven, and powerfully effective six-step process for doing copywriting research. It's the same process Kim's used to create dozens of successful promos. Not only can her research process help you write stronger, higher-converting copy, it can save time and make writing copy far easier. You get all the tools, templates, and training - plus AI guides - you need to dive right in!

Kim shares her knowledge in a promo analysis process she calls “What’s in Kim’s Mailbox?” It’s where Kim looks at promotions that she’s received in her email inbox or physical mailbox…and looks at what’s working (and what’s not!) In Volume Four, you get 20 promo breakdowns for a wide range of products and services from 2021... including 112 pages of A-level analysis and insights along with actual promo excerpts.

Kim shares her knowledge in a promo analysis process she calls “What’s in Kim’s Mailbox?” It’s where Kim looks at promotions that she’s received in her email inbox or physical mailbox…and looks at what’s working (and what’s not!) You get 77 promo breakdowns and 415 pages of analysis, excerpts, and takeaways in these 3 volumes from 2018, 2019, and 2020 (they're not available on Kim's blog or anywhere else!)